Winning new business isn’t always easy for installers, with increased competition and often a focus on price. That is why Kestrel, the next generation of UPVC building products, has launched the Kestrel Registered Installer Scheme, to help its installers differentiate themselves even more.
“Kestrel installers already benefit from the unique selling feature of all our plastic building products containing the more environmentally friendly calcium organic stabilisers in the core as well as the skin,” comments Tony Crutcher, Sales and Marketing Director of the Kestrel brand. “But we can now reveal additional support in our newly launched Registered Installer Scheme. Installers that register with the scheme receive a package including certificate of registration, Kestrel representative installation inspections, sales leads, van stickers and sample boxes. All of this adds credibility, allowing installers to differentiate themselves even more and in turn boosts sales.”